With great power comes great responsibility. I heard that once on a movie. Then the protagonist donned a skin tight jump suit and hurled himself out of a nearby window.
Power makes some people crazy, and sometimes, lack of power will drive people that way!
Do you ever feel like you are powerless when it comes to your traffic strategies? You’re like a dust devil, rolling where the wind blows you with nothing to do about it. That’s the way some people are when it comes to driving traffic from their social media sites. They lick it, stick it, and hope for the best. But it’s really a lot more simpler than that.
You actually have the power to drive traffic from social media, and, my new favorite, Pinterest is one of the best one’s of all to get that traffic too!
2 Tips To A Powerful Pinterest Pinner
If you haven’t found the “secret sauce” yet, you may be interested to know that it was staring at you the whole time. Your friends are powerful. Ever heard the term “There’s power in numbers”? That’s true. You may not be able to reach tens of thousands of people every time you pin something to Pinterest, but what if 10 of you DID have the power to do that?
Hmm, that’s pretty “pin-teresting” isn’t it?
TIP #1:Pick Your Partners-Pinterest allows each and every one of us to create community boards that everyone can post to. While you may not be able to reach a million people by yourself, there may be a couple of people in your community board that does have that reach, and you can capitalize on it.
I know people that get over 30K visits every month from Pinterest alone. They aren’t doing anything different than you are. They still pin their images the same way, but the fact of the matter is, they have capitalized on the “buddy” system. If you haven’t already, make friends in your niche. There are some powerful people that can really help you!
TIP #2: Capitalize on Their Strengths- When I first started out I had no social following. I mean I literally had “zero point zero” fans and followers. If you are like I was, then this can really help you because when you join a board of community pinners, and that board is getting a lot of traffic, then you are capitalizing on other people’s influence.
What I mean is, just because you have some images pinned that point people to your website is one thing. But capturing that follower that would not have normally found you except for the group board, that’s the cream of the pie.
I can understand you’re wanting blog traffic now, but where are they going to go after they leave your site? Trust me, you would rather have someone that added you on Pinterest and opted out of visiting your site today, rather than opted out of adding you and went to your site. The follower is the most important thing in social media! It’s like the sasquatch of the 21 century. Everyone is looking for it.
How To Make Money/Drive Traffic From Pinterest
In most of my social media tutorials on this blog, I approach it with the sense of the writing being the most important thing for the follower. While this is still true on G+, Facebook, and Twitter, it’s not necessarily the rule when it comes to Pinterest.
You see people are in a different mindset when they get on Pinterest. They understand that they will be, not reading text, but looking at pictures. Sure, if the image get’s their attention, perhaps they will read the text. However, the text plays second fiddle to the image on Pinterest.
Let them know what it’s about
Of course you want to choose an image that relates to whatever blog post you have written. Don’t throw up an image of a dog when you have written about a cat. That goes without saying.
But you need to let them understand the message that you’re trying to convey in the image they see. Don’t give them any doubt as to what they’re going to go read if they decide to click your link.
One of my favorite tools to use is PicMonkey. After I have chosen a relative image to my blog post, I will head on over to PicMonkey and put some writing on the image. Perhaps the title of the blog post, or a funny quip. Whatever it is, make it short and let them know what your about.
If people can’t see you, then you’re invisible right? The trick for Pinterest, as well as most social media sites, is to keep yourself visible. When you post an image to Pinterest, say, once every hour, you have a better chance for more traffic, and therefore, more visibility. However, this poses a problem that most people have already figured out, but I’ll go ahead and tell you.
One of the most powerful Pinterest tools that I have ever used, and one that keeps my blog visible around the clock is a tool called PinRanker for Pinterest Marketing. Just using this tool for one day has literally doubled my traffic overnight! Once I figured out everything there was to this tool, there’s a lot more traffic coming in as well. Not only does this post for you, but it also can make you money right out of the box. As long as you have a couple of affiliate links in place so you’re able to sell them, it will do the rest of the work for you. Check this video out!
The Final Word
The secret to all of the success that you’re about to find is the fact of knowing who to collaborate with and what tools to use in that collaboration. Pinterest marketing is no different than any other social media marketing campaign that you have started in the past. Some people shy away from Pinterest because they don’t know what to do with the images. Don’t let that stop you! Harness the power of Pinterest and let’s start getting some traffic!