Yet Another Google PageRank Update Post

Google PageRank Update

Are you getting sick of these yet? Well, there are plenty of these post around all over the internet, and I want to make this one different in the aspect of my opinions and point of view. I did not get this from any person, although some of these ideas may be the same as pagerankother bloggers online, I don’t know, I haven’t yet seen a lot of people that would write about this.

Most people, when they blog about the Google PageRank Update, they generally tell you what it takes to get noticed by Google and boost your pagerank efficiently. This is all well and good, and you should know it, I guess, to get a more prominent site status online.

I want to go ahead and get this out of my system for those of you who are expecting me to blog about the generic things of Google PageRank Update. This will be short and sweet, and I will try to make this fast.

Facts About Google PageRank

There, was that fast enough?

Why Bother With Google PageRank?

Ok, let’s get one thing straight. I am not disavowing Google, or the way they do business with our sites and our backlinks. I’m sure there is some sanity to their madness, but I for one, am not going to try to confuse myself to the point of suicide trying to figure it out. Just face it, you are not going to be able to figure it out either, and you might as well start doing one thing.

Stop optimizing for Google

I have said it before, and I’ll say it again. Why bother with Google? I know, I know, you want to get on the first page of the largest search engine online. That’s admirable and everything, but since the last update on August 2, 2012, some of my friends are realizing what I said way back in June, and it was the same thing I just said a minute ago!

What happens when you get dropped by Google? What happens when Google slaps your site sideways after calling all of those hard-earned links “unnecessary”?

The easiest thing to do is stop trying to worry about Google all the time! One of the biggest questions that I get asked since I say this all the time is this:

Do you still build links?

Sure.  I mean I don’t go crazy and try to do the whole article marketing thing and go all out with it!  Even though article marketing is a great way to get noticed by Google, there is just too much to lose when you realize that Google is a finicky mother-in-law that’s out to get you.  One wrong move and your wife moves out, takes the kids, and your left holding a child support bill and living out of your mini van because she took the sports car.

When you get slapped by Google, that’s what it feels like!

The main thing I do to get backlinks is just browsing other people’s websites and commenting.  I don’t troll the internet just to leave a comment.  Only when I have something good to say to add to the conversation is when I leave a comment.  Most of my stuff get’s boosted to the first page just with pure content and no backlinks.  There is a post about how to do that on here somewhere too!

Optimize For Your Most Important Thing

pagerankRemember the people. Remember those guys that come to your site! This is the most important part of your blog. Your reader. That ONE person that reads your material and comments on your blogs, clicks your affiliate links, and signs up to your list. THAT person is the most important part of your website. Not the Googe PageRank update.  Read Why I Won’t Come Back To Your Blog for more information on this.

  • People Want to get Help.  In the internet marketing niche, there are millions of people who are looking for information on different things in that niche.  There is really a boatload of stuff to tell them, and I’m not here to discuss those, but remember that your content is very important to your reader!
  • Get Rid of All The Ads! Hey, wait a minute, that will help you with Google…!  To much clutter makes the reader confused and overwhelmed.  I realize that you are trying to make money with affiliate links and such, but if you take some of these away, you will actually find that your visitor will end up clicking the few that you left on there, rather than cluttering up your sidebar with ads!
  • Stop Keyword Stuffing- Have you ever read a post that was full of keywords?  It’s confusing and hard to read!  Even though Google may see that you have a post about a certain subject because of all the keywords, the reader is no going to like this at all!  There is nothing more aggravating than going to a post where they bold, italicize, and underline all of their keywords!  Pitiful.
  • Target Your Blog Posts To Readers That Are Likely To Share- This was on a great post I found on SEO Moz that goes really in depth in a post called 21 Tactics To Increase Blog Traffic.  There is pretty much all the information you need to know to actually get the visitors to your site with these tips.  Although they say to do optimized content, but don’t sacrifice your content for SEO, it really is a great post.

Optimize for your reader.  People, not Google, are going to make you rich! Stop optimizing for a robot!  The way I get a lot of these blog posts to the first page of Google is I use the keyword tool to find out what people are wanting to know about and then I post it.  I don’t use article spinners or any other thing like that, I don’t believe in that stuff.  Remember about what I said about your reader?  I don’t just say it, I practice it!  My readers deserve something that comes from me, and me alone!

When you optimize your posts AND website for your reader, you will start to see more results from it.  When you post something that is helpful and informative, people will share it on Facebook, Twitter, or some other site like this and it has more of a chance to go viral like that.

You’re not doing yourself any favors by optimizing for a search engine, you will eventually end up holding the bag while Google runs off with your visitors AND your money!

Google follows people.  People want great content and they want sites that do not have a lot of options.  Don’t confuse or overwhelm them.  Give them just a couple of choices in the sidebar, and write great content, and you will start seeing better results immediately!

My name is Wade Harman. I’m a full time blogger with a degree in Psychology. I show you how to spark an emotional reaction, get people’s attention, and encourage them to take action!

Let me help you drive targeted traffic through social media strategies that I have researched and use myself!

Let me coach you and see how my strategies in social media can help YOU drive targeted traffic!

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Comments

  1. Hey wade, this is quite unique. There ares tons of posts out there about the recent PR updates and you’ve made yours unique. Well, I got a +1 on my pr (from 2 to 3)

    • Great job! It seems like when we get the nod from Google everything falls into place! But who cares right? As long as the reader is happy, I’m happy!

  2. Ashleen Moreen says:

    Hi Wade,
    What a killer post! I love your thoughts here.
    I know a lot of people who worry about their ranks on Google, if their rankings dropped, they feel like really upset (I guess). But I have realized from you post (thanks to you) that the best strategy to use is to optimize it for your readers and not for Google.

    Browsing other people’s websites and commenting is indeed one of the best thing to do.

  3. Hey Wade,

    Couldn’t agree more. People get so wrapped up in things like keyword density (the perfect KW density is 1.2345623189% by the way) and things like Page Rank that to be quite honest really don’t matter. When you stop optimizing for Google and just worry about creating great content that people want to read, blogging actually becomes WAY less stressful and a lot more fun.

  4. Hey Wade, spot on with this article. The bottom line is that you want visitors to your blog and you want them to return again and again. Your content will make that happen if you write for your target market.

    With that being said, Google is putting more of an emphasis on your content being shared across the net. If your followers and readers are not sharing your content then you are probably not writing for your readers.

    Hmmmm …..

    Something to think about.

    Thanks for sharing your thoughts!

  5. Great article Wade.
    I’ve had my blog for over a year and a half. I’m in a few groups of bloggers that spend a lot of time doing Alexa hops, giving each other Klout and a host of other things to boost their back links. I however, am very leery of doing too much of that.
    Alexa has me down one month and up the next. Not to mention that my Adsense account and Google Analytics numbers aren’t even close to each other in traffic numbers. Google Analitics showed 0 hits on my site for an entire month this year, which of course was NOT case. I think I’m jaded by it all and just want to have a blog that offers my readers what they want. I’m plan to make some changes to the blog itself once the kids get back to school. The tips you offer are more in line with what seems to work from what I’ve researched so far.
    Always learning, always improving.
    Thanks!

    • Well, I can definitely say that if you abide by Google then you will die with Google! Forget about Google! Just write what your readers will enjoy and you will have a faithful following!

  6. Removing ads is so important, i my opinion to many ads leads to poor search engine rankings. I’ve seen it happen and it’s not a fluke. I think Google actually has a ratio of what is acceptable and anything over that will start affecting your rankings.

    • Yeah, ads are my downfall sometime. Usually I get people that actually want their ad on here and pay me for it so its hard to determine whether I want a high pagerank or make some money with the ads!

  7. I’m def guilty of too many ads. I plan on getting rid of all the in-text stuff (as soon as I get the pay outs…) and will probably cut out one of the adsense ones as well.

    This year I am trying to work out writing articles that are more focused on what people are looking for answers to more than anything. Its going to be a tough adjust ment for me though!

    Great article and wish me luck!

    • It is a hard decision to make. Especially when your desire is to make money on your blog. Advertising is a crucial part of your strategy. I know what you mean, and good luck!

      • Yea – but it has to be done. Oh another great tip for getting a post to the top of the SERPs? Make sure you have a lot of interaction – both with commenting and with Social Media. Google takes theses as indications that your article is considered “more important” than other articles that are similar to yours.

        In 2013 it is going to be even more important that your blog is getting more exposure through social media (Google +, Facebook, and Twitter).

        Because as we all know – the higher the SERP – the more chances you’ll get to convert your sales!

  8. Wow, I am deleting your comment. I don’t accept comments with keywords in the names sorry!